Countering Counterfeit Trade

Illicit Market Insights, Best-Practice Strategies, and Management Toolbox

Autori

• Elgar Fleisch
• Thorsten Staake

Parametri

Pagine

252pagine

Tempo di lettura

9ore

• Economia e affari

Maggiori informazioni sul libro

Focusing on the counterfeit trade, this book offers in-depth insights into the counterfeit market, equipping readers with effective strategies to combat this issue. It presents best-practice approaches, innovative management tools, and advanced product protection technologies, making it a comprehensive resource for understanding and responding to counterfeiting challenges.

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Lingua: Inglese

Pubblicato: 2010

(In brossura)