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Early Warning
Using Competitive Intelligence to Anticipate Market Shifts, Control Risk, and Create Powerful Strategies
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The book emphasizes the importance of a Competitive Early Warning system (CEW) for businesses to anticipate and mitigate unexpected challenges. It combines strategic planning, competitive intelligence, and management actions to help companies avoid being blindsided. Through strong opinions and a touch of humor, the author, a recognized expert, provides insights on identifying early signs of trouble and effectively responding to them, ensuring that surprise developments do not lead to disastrous outcomes.
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Early Warning, Benjamin Gilad
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- 2011
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