McDonalds and Subway. A critical comparison of their organisational structures and fit to the chosen corporate strategy

Autori

• Patrick Schneider

Parametri

• Economia e affari

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The paper critically analyzes the organizational structures of McDonald's and Subway, two leading competitors in the fast food industry. It begins by detailing each company's corporate strategies, emphasizing that strategy formulation precedes organizational design. The analysis evaluates how well each company's structure aligns with its strategic goals, ultimately determining which structure better supports its corporate strategy. The conclusion offers insights and future considerations regarding the effectiveness of their organizational approaches in a competitive landscape.

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Lingua: Inglese

Pubblicato: 2019

(In brossura)