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Dealing with an Angry Public

The Mutual Gains Approach to Resolving Disputes

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  • 292pagine
  • 11 ore di lettura

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Resistance to corporate and government initiatives is a common challenge, as illustrated by Disney's historical theme park plans and various public policy changes. The authors, Lawrence Susskind and Patrick Field, provide a practical analysis of numerous cases, including crises like the Alaskan oil spill and the Three Mile Island incident. They advocate for a mutual gains approach through face-to-face negotiation, demonstrating its effectiveness based on the experiences of over fifteen hundred executives and officials trained in their "Angry Public" seminars.

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Dealing with an Angry Public, Lawrence Susskind, Patrick Field

Lingua
Pubblicato
2010
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