Innovation Tournaments: Creating and Selecting Exceptional Opportunities

Autori

• Christian Terwiesch
• Ulrich-Karl König

Parametri

Pagine

256pagine

Tempo di lettura

9ore

• Commercio e vendita
• Economia e affari
• Imprenditoria

Maggiori informazioni sul libro

Focusing on the concept of "innovation tournaments," this book presents a structured, process-driven method for identifying high-quality opportunities for innovation. Aimed at managers, entrepreneurs, and venture capitalists, it emphasizes the importance of selecting the right opportunities to maximize financial returns. Through practical strategies, it guides readers in systematically uncovering exceptional innovations that can drive profits and success in their ventures.

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Lingua: Inglese

Pubblicato: 2009

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