Theories of Communication

Autori

• Eric McLuhan
• Marshall McLuhan

Parametri

• 253 pagine
• 9 ore di lettura

• Libri di testo
• Libri di testo universitari
• Marketing e PR
• Scienze sociali

Maggiori informazioni sul libro

Theories of Communication is the realization of a project begun in the 1970s with Marshall McLuhan and now brought to completion by his son, Eric McLuhan. This collection of short essays assembles theories of communication from a diverse range of famous people – from Thomas Aquinas and Francis Bacon to Wyndham Lewis and Ezra Pound – and ends with an essay on Marshall McLuhann’ own theory of communication. While the majority of the essays have been previously published, all are seminal pieces in the field. Their presence together in one volume is a significant contribution to the overall task of understanding culture and communication in our time, and will appeal to both scholars and students interested in the work of Marshall McLuhan.

Lingua: Inglese

Pubblicato: 2011

(In brossura)