Competitive Strategy For Dummies

Autori

• Richard Pettinger

Parametri

• Economia e affari

Maggiori informazioni sul libro

Fundamental to management thinking and economic theory, Competitive Strategy offers a framework for understanding the underlying forces of competition in industry and business. This book explains the ideas, theories and principles of Competitive Strategy in simple, straightforward terms.

Lingua: Inglese

Pubblicato: 2009

(In brossura)