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Focusing on an in-depth understanding of Chinese business, this new edition emphasizes the importance of Chinese traditions, culture, and philosophy while rejecting simplistic stereotypes. Authored by an academic expert, it offers a comprehensive introduction that retains the informative style of its predecessor. Updated content includes discussions on contemporary topics like internet business and innovation strategies, making it a valuable resource for those seeking to navigate the complexities of the Chinese business landscape.
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Chinese Business, Liu Hong
- Lingua
- Pubblicato
- 2017
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