Developing Strategies

A Very Brief Introduction

Autori

• Stefan Kühl

Parametri

• 86 pagine
• 4 ore di lettura

• Scienze sociali

Maggiori informazioni sul libro

The book presents a systems-theoretical definition of strategy, addressing its overuse and vague interpretations in management. It defines strategies as "search programs" aimed at achieving specific goals, allowing for a clearer understanding of strategic discussions. By integrating classical strategic concepts with modern organizational theory, the author illustrates how organizations can develop strategies that transcend traditional purpose-rational limitations, offering a fresh perspective on strategy development.

Lingua: Inglese

Pubblicato: 2017

(In brossura)