Marketing: An Introduction + MyLab Marketing with Pearson eText, Global Edition

Autori

• Gary Armstrong
• Philip Kotler
• Marc Opresnik

Parametri

• Economia e affari

Maggiori informazioni sul libro

The Pearson Global Edition features content tailored for international students, developed in collaboration with educators worldwide. This edition emphasizes relevance and accessibility, ensuring that learners outside the United States can engage with the material effectively.

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Lingua: Inglese

Pubblicato: 2019

(In brossura)