WHAT CHINESE WANT

Autori

• Tom Doctoroff

Parametri

• 274 pagine
• 10 ore di lettura

• Commercio e vendita
• Economia e affari
• Politica
• Saggistica
• Scienze politiche & Politica

Maggiori informazioni sul libro

Drawing on two decades of experience, the author delves into the complexities of contemporary China, revealing the cultural, political, and economic dynamics that influence its society. This insightful examination provides valuable implications for businesspeople, marketers, and entrepreneurs looking to understand and engage with the Chinese market in the twenty-first century.

Lingua: Inglese

Pubblicato: 2013

(In brossura)