The business that this book discusses is the job as a marketing consultant for Yoga Center. This book explores the role of marketing consultant in formulating the strategies that can handle the brand value as well as attract new customers for the Yoga Center. Some people argue that the business of yoga center is highly localized and does not require marketing consultant because people have the notion that local businesses do not require specialized marketing. This is incorrect because local business requires more focus and laser targeted approach to reach potential clients.
Soham Ray Libri


You Are
The Essential Teaching
Soham is not only a beautiful spiritual teacher; he is also a master of utter simplicity. Without taking any detour, his teachings go right to the core of the great traditional wisdom traditions. Thousands of techniques have been given in the past and all of them are meant to help us coming back here into the present moment and accept what-is. Only here, in the eternal Now, can we wake up and recognize our true nature. Soham`s way is simple and clear. Neither does he give us a new set of strenuous techniques, nor does he teach any belief system. His basic message simply is: “Be as you are and feel what you feel!” You Are is a rich book filled with hidden gems on each page! Spiritual seekers of all backgrounds and fellow travelers in unique river streams can all receive the simple pointing of this book to just stop and BE.