Corporate Volunteering as Tool for Human Resource Development
An innovative Corporate Citizenship approach on the example of Erste Group
- 104pagine
- 4 ore di lettura
The thesis explores the growing significance of Corporate Social Responsibility (CSR) in various sectors, driven by globalization and the financial crisis linked to unethical corporate practices. It highlights how these factors have shifted consumer attitudes and public opinion, compelling companies to adopt more sustainable and responsible practices to maintain their legitimacy. The work reflects on the implications of these changes for corporate governance and business management, emphasizing the need for businesses to align with evolving societal expectations.
