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Jens Hillebrand

    The social responsibility of corporations
    Trade Surplus in Germany
    Fairtrade: Motivations of customers to engage in Fairtrade purchases and the implications for marketing professionals
    The Magnetic Levitation Train: A Technology ahead of Its Time?
    The EU and China
    Stakeholder Management in Small and Medium-Sized Enterprises
    • Stakeholder Management in Small and Medium-Sized Enterprises

      The Case of Belgian Micro-Breweries

      • 152pagine
      • 6 ore di lettura

      Focusing on stakeholder management, this thesis presents a model tailored for small and medium-sized enterprises, linking owner-managers' personal ethics to stakeholder engagement. It includes a comprehensive literature review on stakeholder theory and ethical behavior, leading to five hypotheses that underpin the model. The research is validated through case studies of owner-managed micro-enterprises in Belgium's beer industry, offering insights into practical applications and implications for corporate governance in smaller firms.

      Stakeholder Management in Small and Medium-Sized Enterprises
    • The EU and China

      The impact of EU policy on the human rights situation in the Peoples Republic of China

      Focusing on the influence of European Union policies, this seminar paper analyzes their effects on human rights development in the People's Republic of China. It utilizes a United Nations perspective to define human rights, providing a framework for understanding the interplay between EU actions and human rights advancements in China. The paper, graded 1.7, is part of a course on European and International Politics at Vrije University Brussel, highlighting the intersection of international law and human rights within a political context.

      The EU and China
    • Focusing on the analysis of magnetic levitation train technology, this paper evaluates the development and potential of the maglev train created by Transrapid International GmbH & Co. KG. It traces the history of prototypes since the late 1960s and notes that, despite its acclaim among engineers, only the Shanghai track has been commercially operational. The study aims to assess the technology's strengths, weaknesses, and the opportunities and threats it faces in the realm of high-speed transportation.

      The Magnetic Levitation Train: A Technology ahead of Its Time?
    • The study explores the underperformance of Fairtrade products in the market, focusing on customer motivations for purchasing and reasons for avoiding these items. By analyzing consumer behavior, it aims to uncover the factors contributing to low sales and inadequate market share since Fairtrade's introduction. The research is rooted in advanced marketing concepts, providing insights into the challenges faced by Fairtrade products in appealing to consumers.

      Fairtrade: Motivations of customers to engage in Fairtrade purchases and the implications for marketing professionals
    • Trade Surplus in Germany

      Impact of the Real Exchange Rate and the GDP between 1993 and 2007

      Focusing on the analysis of Germany's trade surplus, this report examines the influence of the real exchange rate and GDP from 1993 to 2007. It reveals that both factors significantly affected the trade surplus during this period. Utilizing piecewise linear regression, the study identifies shifts in the trade surplus's growth trend, particularly noting a temporary decline between 1998 and 2002, attributed to fiscal and monetary policy changes coinciding with the Euro's introduction.

      Trade Surplus in Germany
    • The essay critically examines Milton Friedman's assertion that the primary social responsibility of a business is to generate profit. It explores the implications of this viewpoint within the context of business ethics and sustainable development, providing insights into the balance between profitability and ethical considerations in corporate practices. The analysis is grounded in academic research and reflects on the evolving expectations of businesses in society.

      The social responsibility of corporations
    • Trade barriers in the triad communities

      Implications for developed and developing countries

      The essay explores the intricate relationship between trade barriers and international trade, examining historical contexts and contrasting economic theories. It highlights the debate between advocates of free trade and those who support trade barriers, analyzing their implications in today's triad communities. The study focuses on the effects of trade barriers on developing countries and the triad's economies, weighing potential benefits against inherent costs. Additionally, it addresses environmental and ethical considerations surrounding trade practices, providing a comprehensive overview of contemporary international trade dynamics.

      Trade barriers in the triad communities