Fans Not Customers
- 156pagine
- 6 ore di lettura
A great book for anyone wanting to start a business with a focus on customers. Vernon W. Hill II founded Commerce Bank in 1973, and then sold it to TD Bank. In 2010 he co-founded Metro Bank in the UK. As of 2017, he now has Republic Banks in the United States. A business book focused on branding, differentiation, corporate culture, and organic growth branding, corporate culture, and organic business growth.