This is the first book on the subject that combines contemporary marketing theory with analysis of operational marketing practice within the fashion industry. It contains the views of key practitioners and much original case study material from leading fashion organizations to provide unique insights into the reality of fashion marketing.
Featuring case studies, interviews, and profiles, this guide provides in-depth insights into the fashion industry. It includes contributions from leading experts on specialized topics and offers valuable career advice for those interested in fashion retailing. The book presents a comprehensive overview, making it an essential resource for anyone looking to understand or pursue a career in fashion.
The book explores the negative impacts of industrialization on the environment, highlighting issues such as soil degradation, ozone depletion, toxic pollution, and global warming. It argues that these environmental challenges not only threaten ecosystems but also hinder economic development and the advancement of civilization. Through a critical examination of these pressing issues, the text emphasizes the urgent need for sustainable practices to counteract the detrimental effects of industrial growth.
Computer journalist Tim Jackson focuses on Intel's high-profile CEO and Chairman Andy Grove to trace the company's spectacular successes and failures, based on exhaustive research.
Andy Grove and the Rise of the World's Most Powerful Chip Company
An experienced business journalist presents the first detailed look inside the inner workings of Intel, a leading company in microchip technology, revealing its authoritarian corporate culture and the competitive tactics of its chairman, Andrew Grove. 35,000 first printing.
Richard Branson, Britain's 15th-richest man and one of its most prominent businessmen, was voted the country's leading role model among young people. He is full of paradoxes: he is a self-publicist who claims to be fiercely shy, a motivator of others who wore odd socks on the day of the launch of his airline, and a billionaire who borrows fivers without hesitation from friends and employees.
Tim Jackson, a top sustainability adviser to the UK government, makes a compelling case against continued economic growth in developed nations. He provides a vision of how human society can flourish, within the ecological limits of a finite planet.
The first academic textbook covering European retail fashion buying and merchandising. It provides a unique insight into best practice across the fashion industry.
Our prevailing vision of social progress is fatally dependent on a false promise: that there will always be more and more for everyone. Forged in the crucible of capitalism, this foundational myth has come dangerously unravelled. The relentless pursuit of eternal growth has delivered ecological destruction, financial fragility, social instability and the biggest global health crisis in a century. What should we do when our myths desert us? How are we to adjust to a new economic normal? What does life after capitalism look like? Weaving together philosophical reflection, economic insight and social vision, Tim Jackson’s provocative thesis is that a post growth society is a richer, not a poorer one. Material progress has changed our lives – in many ways for the better. But the luxury of having can too easily obscure the happiness of belonging, the satisfaction of achieving and the simple lightness of being. A genuine prosperity demands a deeper respect for relationship and meaning than capitalism allows. Jackson’s far-reaching essay is both a manifesto for system change and an invitation to rekindle a deeper conversation about the nature of the human condition.
Inside Richard Branson's Business Empire
This is a portrait of Branson which draws together the many contradictions of this upper-middle-class Englishman who signed the Sex Pistols and for whom danger is the one sensation he worships without reservation.
