Food, people and society

Autori

• Lynn Frewer

Parametri

• 454 pagine
• 16 ore di lettura

• Altri libri di testo
• Libri di testo

Maggiori informazioni sul libro

A unique insight into the decision-making and food consumption of the European consumer. The volume is essential reading for those involved in product development, market research and consumer science in food and agro industries and academic research. It brings together experts from different disciplines in order to address the fundamental issues related to predicting food choice, consumer behavior and societal trust in quality and safety regulatory systems. The importance of the social and psychological context and the cross-cultural differences and how they influence food choice are also covered in great detail.

Lingua: Inglese

Pubblicato: 2001

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