Corporate stakeholder responsiveness

Autori

• Marc Maurer

Parametri

• Libri di testo
• Libri di testo universitari

Maggiori informazioni sul libro

Many firms today face diverse and turbulent environments with stakeholder groups that have differing, sometimes opposing interests. To survive and secure society’s license to operate, firms must swiftly engage in learning processes. Marc Maurer introduces a model that outlines how organizational-level learning is initiated and the conditions under which adaptive or radical learning processes influence a firm’s strategic, structural, and cultural orientation towards key stakeholders. The book develops a corporate stakeholder responsiveness model through literature on stakeholder management, organizational learning, and evolutionary theory. It includes a comparative cross-case study of three Swiss telecommunications firms—ORANGE, SUNRISE, and SWISSCOM—analyzed using a fuzzy-set based approach for qualitative cross-case analysis (FS/QCA). The scientific contributions are significant: it presents an integrative model for firm responses to stakeholder demands, replaces Frederick’s corporate social responsiveness with a more accurate corporate stakeholder responsiveness concept, extends the typology for stakeholder-oriented learning, and pioneers the application of FS/QCA in stakeholder research. For business practice, it offers a tool for categorizing and analyzing events that trigger stakeholder-oriented learning processes and suggests that managers can identify 'windows of learning' through active and passive pressure exploitatio

Lingua: Inglese

Pubblicato: 2007