Cross-industry innovation processes

Strategic Implications for Telecommunication Companies

Autori

• Tobias Hahn

Parametri

• Libri di testo
• Libri di testo universitari

Maggiori informazioni sul libro

Based on multiple case study analysis, focusing on scalable service innovation, the present study provides a practical process model that shall serve telecommunication companies as a guideline while conducting strategic cross-industry innovation projects. The findings also pay attention to characteristics in cross-industry collaboration, organizational preconditions and strategic deliberations and postulate propositions for present theoretical innovation process models.

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Lingua: Inglese

Pubblicato: 2015