Synergy by diversity

Autori

• Petra Köppelová

Parametri

• Economia e affari

Maggiori informazioni sul libro

In collaboration with well-known companies from a wide variety of industries, the Bertelsmann Stiftung has compiled a list of examples in which cultural diversity has resulted in an economic advantage. Thirteen companies report on their experiences, successes and challenges in the field of cultural diversity management. This specialized publication describes areas in which cultural diversity plays a role in large German companies, from the perspective of both individuals and organizations. It includes guest articles by executives of German companies, shedding light on important practical issues through interviews and examples of best practices. It describes, clearly and practically, how companies approach cultural diversity and the benefits they derive from it.

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Lingua: Inglese

Pubblicato: 2008