The Little Black Book of Innovation, With a New Preface

Autori

• Anthony O. Scott

Parametri

• Arte / Cultura
• Commercio e vendita
• Economia e affari
• Motivazione e auto-aiuto
• Saggistica

Maggiori informazioni sul libro

Innovation transforms companies and markets. It's the key to solving vexing social problems. And it makes or breaks professional careers. This title offers a fresh approach to demystifying innovation, drawing on stories from the author's research and field work with companies like Procter & Gamble to demystify innovation.

Per saperne di più

Lingua: Inglese

Pubblicato: 2011

(Copertina rigida)