Leading Change. Why Transformation Efforts Fail

Autori

• John P. Kotter

Parametri

• Commercio e vendita
• Economia e affari
• Leadership
• Motivazione e auto-aiuto
• Saggistica

Maggiori informazioni sul libro

Businesses must reinvent themselves to remain competitive, often facing mixed results. John P. Kotter, an expert in organizational change, shares insights from a 10-year study of over 100 companies, detailing the eight major mistakes that can hinder transformation and the key lessons for successful change.

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Lingua: Inglese

Pubblicato: 2010