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Focusing on the pet industry, the author J. Nichole Smith reveals the secrets behind successful brands known as Million Dollar Dog Brands. Through exclusive interviews with founders of ten leading companies, she provides actionable strategies for pet entrepreneurs to build sustainable and profitable businesses. With the pet market exceeding $100 billion, this guide is essential for anyone in the field, offering proven techniques to enhance customer appeal and drive demand in a competitive landscape.
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Million Dollar Dog Brand: An Petrepreneur's Essential Guide to Creating Demand, Profit and Influence, J. Nichole Smith
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- 2017
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