Transmedia Television

Audiences, New Media, and Daily Life

Autori

• Elizabeth Evans

Parametri

• 220 pagine
• 8 ore di lettura

• Saggistica

Maggiori informazioni sul libro

Empirical audience research reveals how viewers perceive the significant transformations in television since the early 2000s, driven by digital technologies. The book examines audience acceptance of these changes and investigates the evolving definition of 'television' within a multiplatform media environment, highlighting the impact of digital advancements on viewing habits and experiences.

Lingua: Inglese

Pubblicato: 2011

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