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The report analyzes Siemens' current strategic situation using PEST and SWOT analyses, along with an adapted mode of entry model. It emphasizes the importance of utilizing both external and internal consultants to address various challenges, including cultural integration and political changes. External consultants are recommended for their expertise in EU laws and regulations, while a combination of internal training and external IT professionals is advised to tackle technological challenges posed by Industry 4.0. The report provides actionable recommendations tailored to Siemens' needs.
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A strategic analysis of Siemens' challenges of the near future, Marcel Strangmueller
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- 2018
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