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Focusing on the importance of authentic communication, the book emphasizes the value of engaging in meaningful conversations over relying on social media. Joanne Black, a leading expert in referral selling, advocates for prioritizing direct interactions with key customers and contacts to drive sales success. By encouraging readers to "pick up the damn phone," she highlights a more personal approach that fosters stronger relationships and ultimately leads to better business outcomes.
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Pick Up the Damn Phone! How People, Not Technology, Seal the Deal, Joanne S. Black
- Lingua
- Pubblicato
- 2016
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- (In brossura)
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