Kellogg on China: Strategies for Success

Autori

• Mark Finn

Parametri

• 254 pagine
• 9 ore di lettura

• Economia e affari

Maggiori informazioni sul libro

This book offers a comprehensive exploration of conducting business in China amid its rise as a global economic powerhouse. It delves into the unique cultural, political, and economic factors that influence business practices in the region. Readers will gain insights into effective strategies, negotiation techniques, and the importance of understanding local customs and regulations, making it an essential guide for anyone looking to navigate the complexities of the Chinese market.

Lingua: Inglese

Pubblicato: 2004

(In brossura)