Hathaway Shirts

Their History, Design, & Advertising

Autori

• Douglas Congdon-Martin

Parametri

• 160 pagine
• 6 ore di lettura

• Moda

Maggiori informazioni sul libro

Highlighting the significant shift in marketing for Hathaway Shirts, the book chronicles the brand's evolution from a low-profile existence to a symbol of style with the iconic 1951 advertisement featuring Baron George Wrangell. It explores nearly 50 years of advertising and the development of men's shirt fashions, utilizing company archives for a comprehensive timeline. This resource serves as a valuable reference for designers and includes a pricing guide for vintage clothing collectors, making it an essential addition to fashion history libraries.

Lingua: Inglese

Pubblicato: 1998

(In brossura)