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Focusing on the integration of social media within human resources, this research paper explores the perspectives of different generations regarding social media usage. It begins by defining social media to establish a clear understanding for readers. The analysis highlights how generational differences influence attitudes and strategies in HR departments, providing insights into effective online marketing practices. This study serves as a valuable resource for understanding the evolving role of social media in business environments.
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The Influence of Social Media on Human Resources, Patricia Seitz
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- 2016
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