How to Write Great Copy

Learn the Unwritten Rules of Copywriting

Autori

• Ben Whitter

Parametri

• 208 pagine
• 8 ore di lettura

• Saggistica
• Scrittura

Maggiori informazioni sul libro

In a visually driven world, the importance of well-crafted copy is emphasized, highlighting the need for impactful and immediate writing. The book explores how powerful language can stand out and resonate in an age where visual elements often overshadow text. It underscores the significance of clarity and beauty in writing to capture attention and convey messages effectively.

Lingua: Inglese

Pubblicato: 2006

(In brossura)