Marketing - The Retro Revolution

Autori

• Stephen Brown

Parametri

• 276 pagine
• 10 ore di lettura

• Economia e affari

Maggiori informazioni sul libro

The book is highly regarded within the academic marketing community, recognized for its significant contributions to the field. It offers in-depth insights and analysis, making it an essential resource for scholars and practitioners alike. The work stands out for its rigorous approach and comprehensive exploration of marketing principles, serving as a vital reference for understanding contemporary marketing strategies and theories.

Lingua: Inglese

Pubblicato: 2001

(In brossura)