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Marketing New Realities

An Introduction to Virtual Reality & Augmented Reality Marketing, Branding, & Communications

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  • 140pagine
  • 5 ore di lettura

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Virtual Reality (VR) and Augmented Reality (AR) have changed the playing field dramatically for marketing, branding, and public relations professionals. Marketing New Realities gives you the tools you’ll need to understand, create, and manage successful VR and AR campaigns now and for years to come. Get a head start on this new frontier, and harness the power of next-gen communication tools to engage effectively with your audience.

Acquisto del libro

Marketing New Realities, Samantha G. Wolfe, Cathy Hackl

Lingua
Pubblicato
2017
Rilegatura
(In brossura)
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Metodi di pagamento

Titolo
Marketing New Realities
Sottotitolo
An Introduction to Virtual Reality & Augmented Reality Marketing, Branding, & Communications
Lingua
Inglese
Pubblicato
2017
Formato
In brossura
Pagine
140
ISBN10
0996510672
ISBN13
9780996510677
Serie
Descrizione
Virtual Reality (VR) and Augmented Reality (AR) have changed the playing field dramatically for marketing, branding, and public relations professionals. Marketing New Realities gives you the tools you’ll need to understand, create, and manage successful VR and AR campaigns now and for years to come. Get a head start on this new frontier, and harness the power of next-gen communication tools to engage effectively with your audience.