The Search

How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture

Autori

• John Battelle

Parametri

Pagine

336pagine

Tempo di lettura

12ore

• Commercio e vendita
• Computer, IT, programmazione
• Economia e affari
• Saggistica
• Storia

Maggiori informazioni sul libro

Through over 350 interviews with Google executives and industry leaders, this book explores the evolution of the Internet search engine and its impact on information retrieval and viral marketing. It delves into the factors that led to Google's success as one of the top IPOs, highlighting the competitive landscape and innovations that transformed the way we search for information online.

Per saperne di più

Lingua: Inglese

Pubblicato: 2006

(In brossura)