Serious Creativity : Using the Power of Lateral Thinking to Create New Ideas

Autori

• Edward de Bono

Parametri

Pagine

352pagine

Tempo di lettura

13ore

• Arte / Cultura
• Economia e affari
• Filosofia
• Psicologia
• Saggistica

Maggiori informazioni sul libro

Creativity is becoming increasingly important for all businesses as competition intensifies because to act creatively is the best and cheapest way to get added value out of existing resources and assets. In this book, the author brings up-to-date the core concept of his book Lateral Thinking.

Per saperne di più

Lingua: Inglese

Pubblicato: 1996

(Copertina rigida)