No B.S. Guide to Brand-Building by Direct Response

Autori

• Dane Kennedy

Parametri

• Commercio e vendita
• Economia e affari
• Imprenditoria
• Saggistica
• Scrittura

Maggiori informazioni sul libro

Entrepreneurs and small business owners are urged to avoid the two biggest branding mistakes they can make--first, investing in building their brand in ways that copycat big-name companies, and second, struggling to build a brand sensitive to everyone and anyone, rather than focusing on those who are spending with them. Led by Kennedy, with the sup

Lingua: Inglese

Pubblicato: 2014

(In brossura)