Market Your Way to Growth

Autori

• Philip Kotler

Parametri

• Commercio e vendita
• Economia e affari
• Saggistica

Maggiori informazioni sul libro

Marketing guru Philip Kotler and global marketing strategist Milton Kotler show you how to survive rough economic waters With the developed world facing slow economic growth, successfully competing for a limited customer base means using creative and strategic marketing strategies.

Lingua: Inglese

Pubblicato: 2013

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