China's Technology Innovators

Selected Cases on Creating and Staying Ahead of Business Trends

Autori

• Xiaoming Zhu

Parametri

• 196 pagine
• 7 ore di lettura

• Economia e affari

Maggiori informazioni sul libro

Focusing on the transformative impact of technology innovation, this book presents case studies of seven Chinese companies, including Tencent's WeChat and Alibaba, showcasing their unique approaches to adapting business models. By highlighting their experiences, it bridges the gap in understanding China's innovation landscape, catering to a global audience interested in the trend of "Innovate in China." The insights provided serve as a valuable resource for those navigating challenges posed by digital technologies and evolving business trends.

Lingua: Inglese

Pubblicato: 2017

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