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Focusing on the complexities of real-world scenarios, this book introduces 'case theory' as an innovative extension of traditional case study research. It encompasses both methodology and the diverse outcomes that arise from case studies, offering a comprehensive framework for understanding business and management challenges. By integrating these elements, it aims to enhance the effectiveness of case study research in addressing practical issues in the field.
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Case Theory in Business and Management, Evert Gummesson
- Lingua
- Pubblicato
- 2017
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