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E-Myth Mastery

Autori

Michael E. Gerber

Valutazione del libro

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Parametri

464pagine
17 ore di lettura

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The bestselling author of The E-Myth Revisited presents a significant advancement in entrepreneurial management and leadership with a practical program designed for real-time implementation in your business. The author emphasizes the critical role of the entrepreneur in the success of any enterprise, regardless of size, and highlights the importance of an entrepreneurial mindset in shaping the organization’s operational reality. The book outlines seven essential skills: Leadership, Marketing, Money Management, Lead Conversion, Lead Generation, and Client Fulfillment. Each skill is explored through specific training modules that include tests, exercises, case studies, and worksheets to facilitate practical application. The author connects these elements to form an E-Myth Business, E-Myth Practice, and E-Myth Enterprise. Readers will learn how to differentiate between being an entrepreneur and merely doing a job, secure funding when banks are unhelpful, expand their customer base in competitive environments, develop talent without high salaries, and enhance the reliability of their business promises. This mastery program aims to transform your company into a world-class operation and a turn-key money machine, ensuring consistent delivery on promises, regardless of circumstances.