The McDonaldization of Society

Into the Digital Age

Autori

• George Ritzer

Parametri

• 232 pagine
• 9 ore di lettura

• Economia e affari
• Filosofia
• Saggistica
• Scienze politiche & Politica
• Scienze sociali

Maggiori informazioni sul libro

Focusing on the concept of rationalization, this influential work explores how fast food restaurants exemplify modern societal trends. It connects sociological theory to everyday experiences in a globalized context, making complex ideas accessible and relevant to students. Ritzer's analysis highlights the pervasive impact of McDonaldization on contemporary life, establishing a critical framework for understanding social dynamics in the modern world.

Lingua: Inglese

Pubblicato: 2021

(In brossura)