Gavin Kennedy è stato un eminente economista scozzese e fondatore di Negotiate, affermandosi come figura di spicco nel campo della negoziazione. Il suo lavoro si è concentrato sulla commercializzazione e diffusione delle sue avanzate tecniche di negoziazione, sviluppate attraverso un'ampia ricerca accademica e consulenze di alto profilo per governi e aziende. Oltre ai suoi contributi economici, Kennedy ha esplorato anche ambiti letterari, in particolare l'autore di biografie di importanti figure storiche. Inoltre, è stato attivamente coinvolto nella politica, sostenendo l'indipendenza scozzese e pubblicando influenti saggi sull'argomento.
Focusing on Adam Smith's contributions to economic thought, this book critiques contemporary interpretations of his work, revealing discrepancies between modern understandings and Smith's original ideas. It challenges the prevailing narratives surrounding his influence and highlights the need for a more accurate representation of his theories as they were perceived during his lifetime.
The ability to negotiate effectively is a vital skill for business and for everyday life. Whether you want to negotiate a business deal, a pay rise or the price of a new house or car, Perfect Negotiation shows you how to get a better deal every time and avoid costly mistakes. Perfect Negotiation tells you everything you need to know about the art of negotiation, from what it is, to how to perfect the technique for yourself. Soon you will be able to bargain yourself to success.The Perfect series is a range of practical guides that give clear and straightforward advice on everything from getting your first job to choosing your baby's name. Written by experienced authors offering tried-and-tested tips, each book contains all you need to get it right first time.
This guide looks at the theory and practice of negotiating and provides a wealth of insights into the skills and psychology of negotiating that can make all the difference of how successful you are.
Gavin Kennedy aims to go beyond tough guy tactics to reveal how people actually negotiate. This text is not about what people ought to do, rationally or otherwise - it is about how people really behave and what you can do about it.
The book serves as a comprehensive guide to negotiation, drawing from the expertise of renowned authors and practitioners in the field. It synthesizes valuable insights from influential figures like John Nash and Fisher and Ury, providing readers with practical strategies and techniques. Gavin Kennedy's writing ensures the content is both accessible and informative, making it an essential resource for anyone looking to enhance their negotiation skills.
This guide provides information on the essential skills of negotiation through concise essays on the basis for different styles of negotiation, how to handle difficult negotiators, how to deal with covert Red negotiators and the role of manipulative ploys. It also includes an A-Z of key terms and concepts from add-on and brinkmanship, to hostage negotiation and zero sum.
A detailed guide to handling all types of business, industrial relations or diplomatic negotiations. Based on a practical four-phase framework - prepare, discuss, propose and bargain - this edition has been updated to include new case studies and checklists of common mistakes. New chapters on commercial and industrial negotiation, as well as a review of all aspects of strategy and tactics are included in order to help set up and close a deal as quickly and effectively as possible.
