Più di un milione di libri, a un clic di distanza!
Bookbot

Al Lautenslager

    Managing the Show
    Da Vinci Visits Today: A Renaissance Genius Observes Today's World
    Guerrilla Marketing in 30 Days
    RE
    • RE

      : RE-newing, RE-inventing, RE-engineering, RE-positioning, RE-juvenating your Business and Life

      • 138pagine
      • 5 ore di lettura

      In the face of economic challenges like inflation, unemployment, and housing crises, the book emphasizes the necessity of transformation and renewal. It advocates for strategies such as repositioning, reengineering, and rejuvenating to enhance business practices, career prospects, and personal development. The focus is on taking proactive steps to navigate uncertainties and improve overall quality of life.

      RE
    • Updated with fresh examples, the latest techniques and trends, new success stories, and fresh, practical marketing habits for today's aspiring guerrillas, this new edition provides marketers with the latest guerrilla marketing tools and tactics. In just 30 chapters and 30 days, famous marketers Jay Conrad Levinson and Al Lautenslager show eager entrepreneurs how to zero in on their marketing goals and maximize their profits. New marketers learn from updated real-life examples and success stories and proven fundamental concepts, and use daily exercises to take their marketing to the next level -- ultimately increasing profits, cutting costs, and gaining new customers. Topics detailed in this new edition include proximity marketing, thought leadership, integration of online and offline marketing, speaking and events, direct email, personalization, and implementation. With every step, Levinson and Lautenslager provide thorough action plans to help aspiring guerrillas stay on track, leaving no excuse for anything but success

      Guerrilla Marketing in 30 Days
    • This book is part history and part futuristic. You've heard that history repeats itself. Nothing could be the case more than much of Da Vinci's ideas, thinking, and lessons. This book takes you through an intellectual journey as if he were by your side, along the way. The purpose here is to stimulate new thinking about Leonardo and his ideas and lessons. Da Vinci Visits Today brings yet another, albeit new, perspective on all things Da Vinci.There are clearly two stories within this book. One is about the life and works of Leonardo, serving a base for current observations. The other story is of his views of today, stepping into current times for the first time. The goal is to stimulate your thinking; maybe develop new connections, new ideas or even new theories, all through a book that will be an enjoyable read. This will appeal to the historians, the art aficionados, futurists and entrepreneurs, for there are elements of interest for each, throughout. You will learn history. You will learn perspective. You will come away with a new way of thinking. It is the hope, with this book, that you will now be able to see how complete a human being Leonardo Da Vinci was, elevating him to a special status. We have much to learn from him, even 500+ years after his death. Now let's have the conversation with him. Let's go on his journey, with him.

      Da Vinci Visits Today: A Renaissance Genius Observes Today's World
    • Managing the Show

      Inside the Responsibilities of Major League Baseball's General Managers

      • 278pagine
      • 10 ore di lettura

      Focusing on the intricate responsibilities of Major League Baseball's general managers, this book provides an insightful exploration of the behind-the-scenes operations that shape the teams. It delves into the decision-making processes, strategies, and challenges faced by these key figures in the sport, offering a unique perspective on the complexities of managing a professional baseball team.

      Managing the Show