Methoden en technieken van onderzoek
8E EDITIE
Studieboek voor het hoger onderwijs over het opzetten van kwantitatief en kwalitatief onderzoek in het bedrijfsleven.



8E EDITIE
Studieboek voor het hoger onderwijs over het opzetten van kwantitatief en kwalitatief onderzoek in het bedrijfsleven.
The workbook will encourage students to read closely, write with enthusiasm and get involved in the subject of English in a challenging and meaningful way.
A comprehensive introduction to research methods in business for students planning or undertaking a dissertation or extensive research project in business and management. The sixth edition of Research Methods for Business Students brings the theory, philosophy and techniques of research to life and enables students to understand the practical relevance of the research methods. A highly accessible style and logical structure have made this the 'student choice' and run-away market leader. The book is written for students on undergraduate and postgraduate degree programmes in business, or business-related disciplines. The following online resources support the text: For Students: self-assessment questions, glossary, revision "flashcards", tutorials for SPSS and NVivo, plus Smarter Online Searching Guide For Instructors: teaching manual, powerpoint slides, testbank