Dan Ariely Libri

Tutti crediamo di essere razionali, ma in realtà non lo siamo. Contrariamente alle teorie economiche tradizionali, non siamo in grado di scegliere tra alternative calcolando il valore di tutte le opzioni. Perché ci promettiamo di metterci a dieta, solo per cedere di fronte ai dessert? Perché acquistiamo oggetti inutili per un omaggio superfluo? E perché un’aspirina da un centesimo non allevia il mal di testa, mentre una più costosa sembra funzionare subito? Dan Ariely, esperto di economia cognitiva e comportamentale, sostiene che la nostra irrazionalità è prevedibile: in situazioni simili, seguiamo percorsi mentali tortuosi e facciamo scelte illogiche. La sua esperienza personale, segnata da un attacco terroristico e dalle decisioni irrazionali delle infermiere, serve a dimostrare che siamo più emotivi che razionali. Ogni azione, dal sesso agli acquisti online, è influenzata da emozioni, aspettative e norme sociali. Comprendere come funzionano corpo e mente, anche se non ci trasformerà in calcolatori perfetti, ci aiuterà a evitare alcuni dei nostri errori quotidiani, specialmente quelli sfruttati da chi conosce la nostra prevedibile irrazionalità.

Ariely, a behavioral economist and a "New York Times"-bestselling author, examines the contradictory forces that drive people to cheat and maintain honesty, in this groundbreaking look at the way people behave.

A recent survey of more than 700 CEOs showed that 98% prefer job candidates with a sense of humour and 84% think that funny employees do better work. Psychologist Dr Jennifer Aaker and comedian Naomi Bagdonas' research has shown that humour makes us feel more competent and confident, strengthens relationships and boosts resilience during difficult times. Based on the popular course 'Humour: Serious Business' at Stanford's Graduate School of Business, where Aaker and Bagdonas help some of the world's most hard-driving, blazer-wearing business minds build levity into their organisations and lives, this book will show you how to use humour to: enhance creativity and problem-solving; influence and motivate others; build bonds and defuse tension within teams; create a culture where colleagues feel safe, appreciated and joyful.

How can confusing directions actually help us? Why can large bonuses make CEOs less productive? Why is there such a big difference between what we think will make us happy and what really makes us happy? In his groundbreaking book Predictably Irrational, social scientist Dan Ariely revealed the multiple biases that lead us into making unwise decisions. Now, in The Upside of Irrationality, he exposes the surprising negative and positive effects irrationality can have on our lives. Focusing on our behaviors at work and in relationships, he offers new insights about how one unwise action can become a long-term habit, how we learn to love the ones we're with, and more. From our office attitudes, to our romantic relationships, to our search for purpose in life, Ariely explains how to break through our negative patterns of thought and behavior to make better decisions.--From publisher description.

Why do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin? Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup? When it comes to making decisions in our lives, we think we're making smart, rational choices. But are we? In this newly revised and expanded edition of the groundbreaking New York Times bestseller, Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. From drinking coffee to losing weight, from buying a car to choosing a romantic partner, we consistently overpay, underestimate, and procrastinate. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable—making us predictably irrational.

Exploring the psychology behind spending, this book delves into the emotional and cognitive processes that make transactions feel painful. It examines how various factors, such as social pressures, personal values, and economic behaviors, influence our relationship with money. Through engaging insights and research, the author reveals strategies to alleviate the discomfort associated with financial decisions, ultimately encouraging a healthier mindset towards spending and value.

Misinformation affects us daily, from social media to politics and even personal relationships. Policing social media alone cannot solve the complex problem shaped by partisan politics and subjective interpretations of truth.In Misbelief social scientist Dan Ariely explores the behaviour of 'misbelief' that leads people to distrust accepted truths and embrace conspiracy theor[Bokinfo].

Shares anecdotal insight into the illogical influences behind poor financial decisions and how to outmaneuver them, covering topics ranging from credit-card debt and household budgeting to holiday spending and real estate sales

Dan Ariely, behavioral economist and the New York Times bestselling author of The Upside of Irrationality and Predictably Irrational, examines the contradictory forces that drive us to cheat and keep us honest, in this groundbreaking look at the way we behave: The (Honest) Truth About Dishonesty. From ticket-fixing in our police departments to test-score scandals in our schools, from our elected leaders’ extra-marital affairs to the Ponzi schemes undermining our economy, cheating and dishonesty are ubiquitous parts of our national news cycle—and inescapable parts of the human condition. Drawing on original experiments and research, in the vein of Freakonomics, The Tipping Point, and Survival of the Sickest, Ariely reveals—honestly—what motivates these irrational, but entirely human, behaviors.

Challenging conventional views on dishonesty, this thought-provoking work encourages readers to examine their own perceptions and behaviors regarding honesty. The author, known for bestselling titles, delves into the complexities of human nature and deception, prompting a deeper reflection on moral choices and the societal implications of dishonesty.