Mark H. McCormack Libri

This second edition of a major textbook uses lively prose and a series of carefully-crafted pedagogical features to both introduce Sociology as a discipline and to help students realize how deeply sociological issues impact on their own lives.

Mark McCormack, founder of the sports-marketing industry, reveals the secrets of his negotiating skills. The book starts with basic moves and proceeds to more advanced techniques. It includes sections and chapters on the qualities of a good negotiator, the features of a win-win situation, what you can learn from negotiating with your spouse, and how negotiating styles differ. The final chapter is in test form, so that readers can assess their own progress.

More timeless wisdom from the million-copy bestselling author.

Drawing upon forty years of experience from his own sports and celebrity management practice, Mark H. McCormack is back with common-sense advice aimed at business owners and would-be CEOs. McCormack's tips

Mark McCormack, dubbed 'the most powerful man in sport', founded IMG (International Management Group) on a handshake. It was the first and is the most successful sports management company in the world, becoming a multi-million dollar, worldwide corporation whose activities in the business and marketing spheres are so diverse as to defy classification. Here, Mark McCormack reveals the secret of his success to key business issues such as analysing yourself and others, sales, negotiation, time management, decision-making and communication. What They Don't Teach You at Harvard Business School fills the gaps between a business school education and the street knowledge that comes from the day-to-day experience of running a business and managing people. It shares the business skills, techniques and wisdom gleaned from twenty-five years of experience.

All new Harvard-style street smarts from the people who knew, worked with and were influenced by Mark H. McCormack.