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Word of Mouth Marketing

How Smart Companies Get People Talking

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Offers advice for using the power of word-of-mouth recommendations to gain the attention of customers by producing the type of product or becoming the type of organization that people want to spread the word about.

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Word of Mouth Marketing, Andy Sernovitz

Lingua
Pubblicato
2012
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Sottotitolo
How Smart Companies Get People Talking
Lingua
Inglese
Pubblicato
2012
Formato
In brossura
Pagine
215
ISBN10
1608323668
ISBN13
9781608323661
Serie
Valutazione
4 su 5
Descrizione
Offers advice for using the power of word-of-mouth recommendations to gain the attention of customers by producing the type of product or becoming the type of organization that people want to spread the word about.