Business Ethics

Autori

• Dirk Matten
• Andrew Crane

Parametri

• 614 pagine
• 22 ore di lettura

• Business & Management
• Commercio
• Marketing & Vendite
• Saggistica

Maggiori informazioni sul libro

The third edition of this book introduces business ethics concepts, tools and theories, then applies them to key stakeholder groups. It takes a global approach in a market dominated by US texts. The accessible style and thorough pedagogy ensure the book is both student- and teacher-friendly.

Lingua: Inglese

Pubblicato: 2010

(In brossura)