After Steve

How Apple became a Trillion-Dollar Company and Lost Its Soul

Autori

• Tripp Mickle

Parametri

• Biografie
• Business & Management
• Saggistica
• Storia
• Tema stórico

Maggiori informazioni sul libro

The narrative explores the internal dynamics at Apple following Steve Jobs' death, focusing on key figures Jony Ive and Tim Cook. It reveals how Ive's diminishing influence and Cook's ascent to CEO contributed to a perceived loss of the company's innovative spirit. The book delves into the contrasting leadership styles and visions of these two pivotal figures, providing insight into the challenges and transformations Apple faced during this critical period.

Lingua: Inglese

Pubblicato: 2023

(In brossura)