Maggiori informazioni sul libro
Innovation and Entrepreneurship 3rd Edition is an accessible text on innovation and entrepreneurship aimed specifically at undergraduate students studying business and management studies, but also those on engineering and science degrees with management courses. The text applies key theories and research on innovation and entrepreneurship and then reviews and synthesises those theories and research to apply them in a much broader and contemporary context, including the corporate and public services, emerging technologies and economies, and sustainability and development and creating and capturing value from innovation and entrepreneurship. In this third edition the authors continue to adopt an explicit process model to help organise the material with clear links between innovation and entrepreneurship.
Acquisto del libro
Innovation and Entrepreneurship, John Bessant, Joe Tidd
- Lingua
- Pubblicato
- 2015
- product-detail.submit-box.info.binding
- (In brossura)
Metodi di pagamento
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- Lingua
- Inglese
- Autori
- John Bessant, Joe Tidd
- Editore
- John Wiley & Sons Inc
- Pubblicato
- 2015
- Formato
- In brossura
- Pagine
- 542
- ISBN10
- 1118993098
- ISBN13
- 9781118993095
- Serie
- Valutazione
- 3,6 su 5
- Descrizione
- Innovation and Entrepreneurship 3rd Edition is an accessible text on innovation and entrepreneurship aimed specifically at undergraduate students studying business and management studies, but also those on engineering and science degrees with management courses. The text applies key theories and research on innovation and entrepreneurship and then reviews and synthesises those theories and research to apply them in a much broader and contemporary context, including the corporate and public services, emerging technologies and economies, and sustainability and development and creating and capturing value from innovation and entrepreneurship. In this third edition the authors continue to adopt an explicit process model to help organise the material with clear links between innovation and entrepreneurship.