Maggiori informazioni sul libro
Strategic Management at all levels. Also courses in strategic marketing, organization theory, decision theory, public administration, and political science departments. Breaking away from the traditional formulation, - implementation approach that dominates strategy textbooks, this text sees strategy analysis as taking place in a wider organizational and managerial context. This Global edition retains the basic readings and cases approach of the US and European editions and now introduces a truly international perspective to present an up-to-date look at how actual companies act strategically and the research driving them.
Acquisto del libro
The Strategy Process, Henry Mintzberg, Joseph Lampel, James Brian Quinn, Sumantra Ghoshal
- Lingua
- Pubblicato
- 2006
- product-detail.submit-box.info.binding
- (In brossura),
- Condizioni del libro
- In buone condizioni
- Prezzo
- 5,59 €
Metodi di pagamento
Qui potrebbe esserci la tua recensione.
- Titolo
- The Strategy Process
- Sottotitolo
- Concepts, Contexts, Cases
- Lingua
- Inglese
- Editore
- Financial Times Management
- Pubblicato
- 2006
- Formato
- In brossura
- Pagine
- 1040
- ISBN10
- 027365120X
- ISBN13
- 9780273651208
- Serie
- Valutazione
- 4,05 su 5
- Descrizione
- Strategic Management at all levels. Also courses in strategic marketing, organization theory, decision theory, public administration, and political science departments. Breaking away from the traditional formulation, - implementation approach that dominates strategy textbooks, this text sees strategy analysis as taking place in a wider organizational and managerial context. This Global edition retains the basic readings and cases approach of the US and European editions and now introduces a truly international perspective to present an up-to-date look at how actual companies act strategically and the research driving them.